Consider creating an Area Profile for buyers. This is the branded version with my name and phone number, but I also have an unbranded version that agents in my office use when they want to provide information about the Black Rock market area to their buyers.
I created this document in Microsoft Publisher and have a link to the community blog which I sponsor (of course). I leave copies of the Area Profile in my listings to make it easy for agents to explain the benefits of this community to buyers and for buyers to take home and read. I also attach this profile to booklets of my listings which I leave in local retail establishments.